Home
View All Work By Category  |  By Client

SOVRN

1101 West Grove St
Suite 201
Boise, Idaho 83702

Ph: (208) 345-6064

A celebration of ladies professional cycling.

We were tasked with creating a public service announcement that would promote the Exergy Tour, an Olympic-caliber ladies professional cycling race to be held in and around Boise and the Treasure Valley. Because this event had never before existed we had little in the way of assets. Our solution to this problem was to create some of our own assets in the way of still photos and animate them using a motion graphics process. View the campaign.